Keeping it true with blue!

As calm as the ocean and soothing to the eye, the colour blue evokes a sense of tranquillity to one’s mind. As a fashion choice, the colour remains a universal favourite and what better reason than the monsoons to add a dash of Blue to your wardrobe.

Celebrating blue this season are fashion labels Gulabo Jaipur, Kunal Anil Tanna, Ridhi Mehra, Vedika M, Sukriti & Aakriti, Pink City, Flirtatious and fine jewellery brand Amaris.

So, if blue is on your mind, then opt for some interesting silhouettes in different shades of blue this monsoon.

Ridhi Mehra

Enhanced with the classic shade of blue, this floral printed kurta in Chanderi embodies the essence of freshness. The outfit is breathable, lightweight and easy-to-slip-into, thus making it truly ideal for the season. The large floral print against a backdrop of this beautiful blue portrays an air of mystery along with an intense appeal.

Shade: Navy Blue

Speaking about the colour trend, designer Ridhi Mehra says, “Blue is a versatile colour and design wise it’s an easy colour to work with . It complements floral and geometric prints and pairs easily with other colours too.” 

Vedika M

A steady mix of cobalt blue and deep blue, label Vedika M’s design features a drop shoulder long dress with a high low fall. The colour combination enhances the silhouette and the tonality of lighter and deeper shades adds balance to the entire look.

Shade: Cobalt Blue & Deep Blue

Speaking about the colour trend, designer Vedika M says, “It is an inspiring colour that looks great as a solid tone and also as an offsetting colour. Blue adds positivity to the garment and instantly makes it stand out.”

Gulabo Jaipur

Twirl in the rain in this gorgeous Azure blue georgette anarkali. Keeping the colour blue in mind, the leheriya detailing on the anarkali gives an illusion of flowy water and the fabric is also soft on the skin. Add a dash of bling with the taari lace dupatta.

Shade: Azure blue

Speaking about the colour trend, Saloni Panwar, founder of Gulabo Jaipur says, “Blue is the colour of the seasonand any hue of blue is a breath of fresh air. So, keeping that in mind, the Rang anarkali set is perfect for the monsoons.”

Kunal Anil Tanna

Kunal Anil Tanna’s ensemble is a perfect blend of ink blue, royal blue, and electric blue. Strut in style in this mesh print tunic with matching trousers. Complete the look with an over layered open long shirt and sail smoothly through the rainy day gloom.

Shade: Ink Blue, Royal Blue and Electric Blue

Speaking about the colour trend, Kunal Anil Tanna says, “Blue being the brand's defining colour is seen to be a part of every collection's colour palette. Blue is not only soothing and calm but can also be impactful to create a lasting impression.”

Pink City

Tradition meets luxury in this Midnight blue sharara set designed by label Pink City. The colour makes for a perfect background for the intricate embroidery embellished with zardozi and pearl textures.

Shade: Midnight Blue

Speaking about the colour trend, Sarika Kakrania, founder of Pink City says,“When we talk about royalty and richness, the classic midnight blue comes to mind. The hue transports you to the majestic palaces of Rajasthan. Thus, making it a timeless shade.”


Play it cool and sassy in this Egyptian blue monokini designed by label Flirtatious. As a solid colour, the shade of blue stands out in this swimwear making it a fine option for the next pool party.

Shade: Egyptian Blue

Speaking about the colour trend, Aakriti Grover, founder of Flirtatious says,“Blue represents the healing nature of water and is a great option for colour therapy. It transports you to the moment by the water where you feel the wind in your face and how magnificent the world is.”

Sukriti & Aakriti

Enjoy the magic of turquoise in this cotton silk sharara set with embroidered mirror work. A perfect festive wear option, the silhouette compliments the colour turquoise and the mirror work adds a dash of drama to the overall look.

Shade: Turquoise 

Speaking about the colour trend, designers Sukriti & Aakriti say, “Effortlessly combining the uplifting nature of blue and the glorious natural splendour of green, the colour turquoise (“blue-green”) reflects the balance the world creates and is usually linked to growth and new life. For us, turquoise creates an atmosphere of calmness, growth, creativity, purity, and love.”