Dapper Director - Ashwin Diwakar, Shreedhi Techno Industries

One look at Ashwin Diwakar, and you may be confused, wondering whether he’s a model or really an entrepreneur. He’s all of 26 and is already a boss of his own. Managing director of Shreedhi Techno Industries Pvt. Ltd, a manufacturer of hydraulic cylinders, hydraulic piston heads, honed tubes, and pneumatic cylinders, Ashwin rocks these pages of our men’s fashion issue!

How challenging is your work?
There’s a new challenge at work everyday. Small jobs have their own complications, and the huge works of course have their difficulties. Work becomes more exciting when there are consistent challenges, and I get a chance to do the best to overcome them.

What was your biggest fear in starting your business?
Like any other entrepreneur, my biggest fear during the initial days/months was whether I’d have enough business to run the company and generate revenue. I was also concerned about the challenges from competition, raising funds, and acquiring skilled manpower.

How do you facilitate a positive work environment that attracts and retains talent?
I believe in being a leader rather than a boss. I am quite friendly with all my workers/employees, no matter the size of the job they’re handling. Nonetheless, when it comes to business and getting work done, I am clear on what I want and I always get it done.

What are your interests apart from business?
Being a health and fitness lover, I spend quite some time in the gym. I also like to travel.

Whom do you draw inspiration from?
My father and grandfather. I also look up to people like Arnold Schwarzenegger, Bruce Lee, and Muhammad Ali. Their mindset and work ethic are worth emulating.

What does fashion mean to you? What’s the one fashion trend you don’t like?
Fashion is a way to externalise your personality, which allows you to mould yourself to how you want the world to see you. I don’t like overly-distressed/torn jeans, odd colour combinations, and ill-fitting clothes.

And what are the must-haves in a male wardrobe? What’s your signature look?
Well-fitted white, black and light blue shirts; slim-fit blue and black jeans apart from a few shades of chinos; black polo and a denim shirt; tassel loafers, brogue or double monk strap shoes and definitely a pair of white sneakers. My signature look is a black shirt tucked into chinos and tassel loafers for my feet.

How do you recharge after a long day?
I resort to a spa to get a body massage, and later sleep for eight hours straight!

What do you do when you’re not working?
I’ll either be relaxing at home or watching some shows on Netflix. I’ll also probably be searching for some good music. 

If you were given a chance to change a business law, what would it be?
I feel that the one thing that needs to be included in business law is smart working. Every business and its approach is unique.
I believe it’s best to do your business the way you feel is right
and different.

How do you keep yourself updated?
I go to industrial expos and exhibitions, where I get to know the current trends and understand the happenings in the market. This helps me be familiar with different kinds of works and products that other people and companies are coming up with.

What are your future plans?
My plans are very simple. Expand the company, make a ton of money, save a ton of money, and just enjoy life!      --- as told to Sumana