The leading beauty brand Sephora has featured their employees for the holiday campaign and Taija Kerr became the first Afro-Hawaiian Woman to star in a beauty campaign.
Out of the 1000 employees of Sephora, who had applied to be part of the campaign only 10 were selected. 23 year old Taija Kerr came to limelight after she posted a picture of herself from the campaign with a caption, “Aloha I’m Taija, 23, this year all of my insecurities brought me the biggest opportunity of my life. I am the FIRST Afro-Hawaiian Women to be displayed on a beauty campaign. Mahalo @sephora”.
Along with Taija Kerr the campaign also featured Sephora’s Product Consultant and alopecia sufferer Joanna, Senior Skincare Advisor Terrell Britten and Youtuber and Colour Consultant Chaimae Boulayad.
Pic courtesy: https://twitter.com/taijaax3/status/941023322195873793
Taija Kerr Twitter