Rinspeed Etos Concept

Rinspeed Etos Concept

It’s showtime in the gamblers’ paradise Las Vegas. For the first time ever, Frank M. Rinderknecht, boss of the Swiss idea smithy Rinspeed, celebrates a world premiere outside his Alpine home with the hybrid sports car Σtos. The automotive visionary says, “The digital world will provide the major and above all the disruptive innovations in automotive engineering. That is why nowadays all major car manufacturers and suppliers are present at the CES Consumer Electronics Show.”

As always, the Swiss mastermind approaches the mega topic of “self-driving cars” primarily from the perspective of the driver and the occupants, the human component. And, as always, he garnishes his concept with a host of inspiring and emotionally appealing highlights. In so doing, the automotive thinker, together with consulting firm EY, expressly puts one question on the agenda that is bound to occupy us for quite some time: How much human component should, must or may there be in a machine? Everyone involved realises that answering this question requires merging expectations, tolerances and acceptance. There are countless unsettled issues, for example the morals and ethics of a machine, that need to be resolved. In addition, the means for the technical realisation also must be developed. Rinderknecht ventures a prediction, “This process will likely lead to an adaptive, learning and intuitive control software. But it will be a long rocky road.”

The technical highlight in the interior of the Σtos is no doubt the folding and retracting steering wheel from ZF TRW. As if by magic, it disappears in the dashboard in a few seconds. This creates lots of space in front of the driver who can grab and read a book in comfort the old-fashioned way or can work in a relaxed way. The position of the two curved 21.5-inch Ultra HD widescreen monitors is individually adjustable to provide an even better view of the displayed contents.



A matching fit is provided by the unrivalled infotainment experience that the innovative Harman Connected Car technologies conjure up in the vehicle. Just like a personal assistant, the system thinks along, is courteous, anticipates needs and on top of that provides perfect entertainment, connectivity and maximum safety. Destinations, route selection, tourist attractions, refuelling, parking, making phone calls, music, videos or personal preferences - with every mile the “Σtos” gets to know the appointments, wishes and needs of the occupants better and in a flash proactively offers up the particular fitting selection options.                            – Source: Rinspeed Press