Maserati’s New Jewels

Maserati-New-Jewels

After a very successful year of sales, with a record 42,100 cars distributed globally in 2016, Maserati has chosen the 87th Geneva International Motor Show to introduce its GranTurismo and GranCabrio Sport Special Edition versions. A brand new conceptual Ermenegildo Zegna silk interior in beige was also shown in the SUV Levante.

The first Maserati Grand Touring production car was created in 1957; 60 years ago, the 3500 GT made its debut at the Geneva Motor Show, creating a successful market segment, in addition to the more than 2200 units sold in both coupe and cabrio versions afterwards. The Gran Turismo and Gran Cabrio Special Editions celebrate the 60th anniversary of that important step in Maserati history and commemorate one of Maserati’s iconic vehicles, while embodying the entire legacy of this glorious brand.

The Special Edition is based on Gran Turismo and Gran Cabrio Sport versions and only 400 units will be produced. The main unique features of these new and exclusive versions include the New Rosso Italiano three-layer paint for the exteriors, reinterpreting the red of Fangio’s 250F - F1 champion in 1957 - and emphasising the link with Maserati’s heritage. Not to mention the wheels: MC-design 20” alloy wheels with a new Glossy Black finish that matches the Special Edition logo wheel centre caps.

Maserati-New

The interiors have also been reimagined: the new interior design revolves around Poltrona Frau leather or leather/Alcantara upholstery and new interior stitching available in 4 different combinations. Other distinguishing interior details are the door sills in carbon fibre featuring the Special Edition logo and the dedicated plate on the central tunnel with a carbon fibre holder, commemorating the anniversary and the limited production run of 400 units.

The Show also presented the Levante Show Car, featuring the new conceptual Ermenegildo Zegna 100% silk fabric in the cockpit. E. Zegna atelier has developed a new silk fabric, especially for Maserati, for a heightened soft touch effect, in a new beige colour. The brand new “Chevron” beige silk fabric is coupled with full premium beige leather on the front and rear seats. The same new beige silk fabric with a “Nattè” pattern, is used to enrich the interior door panels, while a “Jersey” pattern has been chosen for the roof lining and sun visors. A dedicated label featuring the E. Zegna logo highlights the luxuriousness of this interior combination, which is paired with the full premium black leather covering the upper part of the dashboard and the ambient
beige cabin.     – Source: Maserati Press