A former commander of the Allies said in reference to the Second World War, ‘The Jeep, the Dakota airplane, and the landing craft were the three tools that won the war’. Many agreed as at one point, the Willys and Ford plants were making one Jeep per 90 seconds, and they literally transported everyone from US presidents and British royalty to celebrities and even newlyweds. One of the Jeeps even won a Purple Heart, which is given to soldiers injured during combat. Apparently, the Jeep was part of two battles and got sent home with the bravery award.
Founded in 1941, Jeep is the godfather of what we now know as SUVs. But they were meaner, made for more focused purpose: going anywhere, doing anything. Its heritage as a four-wheel drive is widespread, and people in many countries refer to Jeep as a common term for any vehicle with this technology. Interestingly, we probably have called them Jeep our entire lives, but the name actually came from GP, or general purpose.
An American automobile brand, Jeep has been passed from company to company over the years. The first company to make the Jeep was Willys-Overland. In 1970, the company handed the brand off to American Motors. In 1987, Chrysler became the sole manufacturer of the Jeep. Its current product range consists of sport utility vehicles and off-road vehicles, but has also included pickup trucks in the past.
They have also been built by various manufacturers across the world, including Mahindra in India, EBRO in Spain, and several in South America. Mitsubishi built more than 30 different Jeep models in Japan between 1953 and 1998. Most of them were based on the CJ-3B model of the original Willys-Kaiser design.
Very few brands can claim to have been owned by a sitting president, but the Jeep is one of them. During his time in office, Ronald Reagan owned a CJ.
Jeep released a model called the YJ that had square headlights. It led to public outrage, and eventually they came out with the TJ with round headlights.
The CJ8 Scrambler is a long wheel-based jeep that’s very popular. Only 26,000 of them were made, but Jeep decided that they would produce more of them.
The Cherokee is one of the most popular models by Jeep. It is meant to display the civility as well as the ruggedness of the Cherokee people.